In order to make better business and marketing decisions, you need to understand how well marketing campaigns are working on your website. Once of the ways to do this is to determine when your traffic time periods are high and low. What a lot of businesses don’t know is: You can really fine-tune your website analytics data. You can even view Google Analytics by hour of day. Continue reading
Some of your best clients won’t even think to write you a positive business review, but you can ask them. This is nerve-wracking for most people, but it doesn’t have to be. Continue reading
One of the first steps to making a website more successful online is to establish your roots. What are you doing? Where are you going? What are your long (and short) term goals? Continue reading
Adding your business to Google Maps is important so people can find you. It allows you to give Google accurate, up-to-date business information, such as your contact info, service, and hours. You definitely want to claim and control your business listing, so someone else isn’t able to. Continue reading
The web isn’t encrypted by default. That means, it’s not too hard for another person connected to your network to watch (and get) data you send to and receive from websites.
For example, if you’re working from a coffee shop and enter in a credit card number. That data can be pretty easily recorded. How do we prevent this?